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Journal of Organizational Knowledge Management

The New Age Complimenting the Digital Age: Using Hypnosis, NLP and Time Line TherapyTM Techniques to Reduce Negative Emotions among People Involved with Information Technology

Kamarul Zaman Ahmad

College of Business Administration, Abu Dhabi University,
Abu Dhabi, United Arab Emirates

Volume 2011 (2011), Article ID 200974, Journal of Organizational Knowledge Management, 8 pages, DOI: 10.5171/2011.200974

Copyright © 2011 Kamarul Zaman Ahmad. This is an open access article distributed under the Creative Commons Attribution License unported 3.0, which permits unrestricted use, distribution, and reproduction in any medium, provided that original work is properly cited.


Although the amount of interaction with computers is increasing in the current digital age, humans are still facing emotional problems at work. This research looks at the effectiveness of new age techniques such as Hypnosis, Neuro Linguistic Programming (NLP) and Time Line TherapyTM (TLT) in getting over, or reducing the intensity of negative emotions attached to memories of stressful events in the past among people involved with information technology (IT). This experimental research involved 20 test subjects from the IT department of various organisations and 32 control group subjects. Statistical T-Tests revealed that with the test group, there were significant reductions in intensity levels of negative emotions after undergoing the procedures compared with before, with all three methods. There were no significant changes in the control group.

Keywords: Negative emotions, information technology, Neuro Linguistic Programming (NLP), Hypnosis, Time Line TherapyTM techniques

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