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Journal Details
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Open Access to full-text Articles
Journal of Electronic Banking
Systems
Strategic Role of Mobile Commerce (M-Commerce) Payment System: Establishing New Competitive Advantage
Haim Hilman Abdullah, Abdul Manaf Bohari, Ari Warokka and Ashraf Abdussalam
College of Business – UUM, Malaysia
Volume 2011 (2011), Article ID 578329, Journal of Electronic Banking Systems,14 pages, DOI: 10.5171/2011.578329
Copyright © 2011 Haim
Hilman Abdullah, Abdul Manaf Bohari, Ari Warokka and Ashraf Abdussalam.This is an open access article distributed
under the
Creative Commons Attribution License unported 3.0, which permits
unrestricted use, distribution, and reproduction in any medium,
provided that original work is properly cited.
Abstract
A
Mobile based payment system or m-commerce is an emerging issue of
e-commerce in Malaysia. It is recognized by both academia and
practitioners as one of the fastest growing and preferable medium of
making business transactions. This study investigated the benefits of
m-commerce payment method, and services satisfaction on m-commerce
providers. Respondents were those who had experienced using this mode
of payment. The main objectives of the study were; a) to determine the
level of m-commerce awareness in Malaysia; b) to determine the level of
m-commerce payment system usage among Malaysian; c) to determine the
level of m-commerce payment environment among Malaysian; and d) to
determine the relationship between payment system and payment
environment toward m-commerce services satisfaction. The results show
that m-commerce is another tool that is both highly intangible and
possesses specific characteristics. It can be developed and made as
another avenue for firms to create competitive advantage.
Keyword: Mobile Commerce, Payment Systems
Keyword: Mobile Commerce, Payment Systems
