IBIMA Publishing

Enabling knowledge creation (EKC) is an important issue in knowledge society. This study empirically examines the relationship between enabling knowledge creation and knowledge conversion in Jordanian pharmaceutical industry. Currently, managers need to support knowledge creation process rather than control it. Enablers knowledge may be able this. Previous studies have not clearly identified nor demonstrated the relationship between the enabler’s knowledge and the knowledge conversion. This study is focusing on the question what are the enabler’s knowledge that effects on the knowledge conversion. The purpose of this research is to identify if a positive relationship between the enabler’s knowledge and the knowledge conversion. A positivistic approach was adapted using quantitative data. A survey aimed at employees in Jordanian pharmaceutical industry population was conducted in an effort to investigate the knowledge conversion and to examine the relationship of enabler’s knowledge and the improvement of knowledge conversion.