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Communications of the IBIMA
Performance
Benchmarking in Turkish Food and Beverage Industry
Arzu Tektas
and Esin
Ozdemir Tosun
Volume 2010
(2010),
Article ID 265801,
Communications of the IBIMA, 10 pages.
Abstract
As
the competition in the business world shifts from organizational to
supply chain level and consequently include multi dimensions such as
cost, quality and speed; efficiency and benchmarking analyses of supply
chains require special attention. Within this context, this paper
benchmarks the performance of Turkish food and beverage companies and
discusses their global competitiveness as well as the improvement
opportunities. Namely, it purposes to search for strengths and
weaknesses at company level as well as opportunities and threats at the
industry level. The methodology involves the data envelopment
analysis (DEA) approach and related sensitivity analyses. Results
illustrate that export increases supply chain efficiency scores of most
companies, supporting some previous studies which show export as an
indirect channel to increase productivity. Although Turkish
food
and beverage companies utilize a limited amount of their resources to
generate export revenues and don’t realize high export volumes, they
seem to use their export strategies wisely and benefit from exports to
a certain extent. Results also demonstrate that these companies can
generate revenues but cannot utilize their resources and the related
supply chains effectively to generate sufficient profits. Increasing
the profit level might require more efficiently managed supply chains.
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ISSN:1943-7765
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